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US Certificate of Registration of a trademark

A trademark is used to identify a product. It identifies the source of the good and that helps a customer identify the product so the customer can have an expectation of the quality or other characteristics of the product or service. Trademarks protect. Likewise, the trademark helps build reputation for the entity that sells the goods by allowing the customer to associate the trademark with the goods. Service marks work the same way, but for services instead of goods.

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